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Athol Foden

Athol Foden

President & Naming Director at Brighter Naming

5.0(5)

About

Founder and Naming Director of Brighter Naming, offering naming and branding consulting worldwide. Former Intnl VP Sales and Marketing and tech guru - no naming project or subject too technical or scientific. Tracking all the naming trends. If you want to pick the brain of a naming and branding guru, who really gets the gist of scientific, industrial, engineering and software products, as well as financial, real estate and consumer products, then call me and I will give you more than your money's worth.

Expertise

general

Instant Corporate or Product Identity

Select names are offered with custom logos to get any business up and running in short order. Includes professional trademark checks.

general

Checking Trademarks and Name Registrations

Over 18 years experience checking company, product and service names for potential registration. Have developed our own in-house search methodologies and databases for my own use only.

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Naming Process Executive Meeting Facilitation

Have advised and tested our naming best practices process hundreds of times over the years. Working across many industries we name a company or product line every week - from sole proprietor startups to international conglomerates.

Reviews

5.0(5)

5.0

★★★★★

5 reviews

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Jude R.

Jude R.

✓ Verified
★★★★★· May 2026

Chris B.

Chris B.

✓ Verified
★★★★★· May 2026

It was very nice speaking with Athol and he provided me with great advice. Many thanks

Roberto undefined.

Roberto undefined.

✓ Verified
★★★★★· May 2026

Merged M.

Merged M.

✓ Verified
★★★★★· May 2026

Dan D.

Dan D.

✓ Verified
★★★★★· May 2026

Very helpful.

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